Articles on Digital Transformation

Customer Experience: how to improve it with Customer Intelligence and new technologies

Ever since theorists, including Philip Kotler, known as the ‘father of marketing’, highlighted the importance...

Understanding Data Strategy for Charting the Course of Digital Business Transformation

In the fast-paced race of digital transformation, businesses have been sprinting, using every technological advancement...

The Triumvirate of the Post-Digital Society: Blockchain, Web 3.0, and the Metaverse

In the post-digital society, Blockchain, Web 3.0, and the Metaverse are coming together to shape...

Unlocking Retail Success: How Customer Data Platforms are Driving Growth

– Article in partnership with SAS – The ongoing digital evolution is driving retailers to...

Barriers to Digital Transformation: what they are and how they can be overcome

Technological advances and innovations are providing invaluable support to companies that have embarked on the...

Physical-Digital-Physical: the business opportunities of merging digital and physical worlds

The boundaries between the digital and physical worlds are becoming increasingly blurred. We barely notice...

Blockchain adoption in the enterprise: what are the key steps?

It is clear to many that we are in the midst of a technological revolution...

The Role of People in a Post-Digital Society: Embracing collaboration, openness, and stakeholder capitalism

The role of people in society is one of the hottest topics to be explored...

From Users to Prosumers: How Web 2.0 Sparked a Worldwide Sense of Empowerment

The world of digital creators is constantly evolving: from influencers to content creators, companies are...

NFT: what it means and how it could be exploited by companies

In an increasingly dematerialized world, becoming the owner of a virtual object is a need...

Navigating the Post-Digital Era: From Democratization to a New Capitalist Model

The “Post-Digital Era” has become a recurring theme in my posts, and with good reason....

Quantum computer: the new frontier of data processing

Quantum computer is among the most advanced and promising technologies of our time, capable of...

Telecom Providers Must Look to Customer Centricity to Succeed

– Article in partnership with Salesforce – We are on the threshold of a post-digital...

Cloud Migration: what is it and what are the steps for a successful strategy

In the Digital Transformation process, Cloud technology recomposes a very important role. If deployed correctly,...

Digital Sovereignty: what it means and why governments consider data and digital technologies strategic infrastructure

Call it the geopolitics of digital technologies or the awareness that we must participate in...

IBM Partner Program: The Synergistic Ecosystem that’s Propelling IT Companies’ Growth

– Article in partnership with IBM – Being part of IBM’s partner program means having...

Industrial Metaverse: the autonomous business ecosystem paving the way toward Industry 5.0

We have not yet fully understood the Metaverse in its actual functions-aside from virtual reality-and...

The perfect remedy for the risks posed by digitalisation

– Article in partnership with Swiss Re – As digitalisation changes risks, solutions must keep...

IBM’s “Let’s Create”: Where innovation is forged

– Article in partnership with IBM – Technology events offer comparisons that stimulate the mind....

Holistic digital transformation: How to master the change

– Article in partnership with Swiss Re – There’s a very good reason why people...

The Future of Work: Lessons from the dinner table

– Article in partnership with Swiss Re – With young talent, the gut feeling that...

Data literacy and data fabric: weaving our digital future

– Article in partnership with Talend – Data are assuming increasingly prominent roles in business...

Benefits of Digital Transformation: how a company changes with digital

Digital can tiptoe into the business, in the easiest processes to change, or completely disrupt...

Accelerating Cloud Migration: From Zero to Cloud in fifty days with Cloudreach

– Article in partnership with Cloudreach, an Atos company – In just six seconds, my...

Our Future: A Decentralized Autonomous Society, Fueled by the Metaverse

The Metaverse is not only the entry into the virtual world linked to entertainment but...

How Juniper Networks’ Holistic Approach Bolsters the O-RAN ALLIANCE

– Article in partnership with Juniper Networks – O-RAN ALLIANCE is a worldwide community of...

5G networks: what they are and how they will improve our work

5G networks are another key element in the journey toward Digital Transformation. This is because...

Digital Leader: what skills do you need to lead a digital team?

If companies are changing to exploit the potential of digital business, can the leader’s figure...

Blockchain: the reasons for a secure transaction without intermediaries

There is a lot of talk about Blockchain especially since cryptocurrencies are no longer a...

What is the motivation that drives companies toward digital transformation?

By now, Digital Transformation is being talked about everywhere, but some have not yet delved...

Change Management: 4 steps to digitalize activities and business processes

Companies go through periods of transition as they evolve. Each change, in fact, requires the...

Industry 4.0: the innovations of the Fourth Industrial Revolution

IoT, Artificial Intelligence, and Smart Manufacturing are just some of the technological innovations that are...

Digital strategy: five steps to be competitive

In the age of Digital Transformation, we are seeing a proliferation of new technologies and...

Blockchain: what is the best time to invest?

Every innovation, in its initial phase, is complex to understand: you do not know well...

Smart Legal Contract and Smart Contract Code Base

Smart Contract and DApps: what they are and how they work

Contract and law walk side by side. An initial agreement always needs guarantees. In a...

Digitization, digitalization, digital transformation

Digitization, Digitalization and Digital Transformation: what’s the difference?

If you think that Digital Transformation is the integration of digital technology into all areas...